A decorative map of New York City highlighting landmarks such as Rockefeller Center, Times Square, St. Patrick's Cathedral, and Central Park, with a central French flag overlay.

TOMMY HILFIGER

NYFW FW24

Client | Tommy Hilfiger

2024

Project scope

Project management, Post-production

Channels

Social (paid & organic)

For the FW24 NYFW, Tommy Hilfiger organized its return to the runway. In the span of a month, we created event essentials to be used as props in 3D vignettes for socials and showcased during the post-runway event in New-York. The Hifliger Herald was seen on social as well as in the hands of Mister Hilfiger himself.

Team

  • Olya Troitskaya

  • Stephanie Foyer

  • Ana Schefer

  • Soraya Lauren Duncan

Illustrated map of New York City highlights with landmarks like Lincoln Center, Rockefeller Center, St. Patrick's Cathedral, and Empire State Building. Features streets, parks, and local attractions, with artwork and playful drawings.
A newspaper page titled 'A New York Moment' with a large abstract color block featuring navy blue, white, and red sections, resembling the New York City flag. The page includes headlines about Tommy Hilfiger and fashion news.